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Magnetic Ministry

Rod Butler

Create an irresistible ministry with these 6 powerful kid magnets...

You've heard this story before. Now imagine it: Almost 2,000 years ago, a 7-year-old boy runs to the beach and plops down in the sand, the very first person to arrive. A wave rolls ashore; a sea gull cackles. He pulls a warm roll from his lunch, unaware that his small meal is about to become a central aspect of this gathering. Soon the great Storyteller will be here, right in front of him. He can hardly wait. He munches on his roll as one by one, others-also anticipating the Storyteller's arrival--make their way through the sand.

Now contrast that image with this: At 6:15 a.m. this Sunday, Harv Bunkley pulls up at his church, parks, and limps across the parking lot, jingling his keys. He whistles good-naturedly as he unlocks the glass doors to the children's wing. He swings the doors wide for fresh air, kicks the stops down, and walks in.

The children's center is ready--chairs in rows; music playing; craft supplies on tables, just waiting to become a child's masterpiece. The air smells like cookies. In minutes, kids will run through the wide open, anticipating doors.

Your church doors are wide open too. When kids arrive, are they irresistibly drawn in, as if by an invisible "kid magnet"? Will they run in with the same can't wait to get there attitude of that young boy so long ago? How do you turn on kid magnets in ministry and pull in today's kids?

After years of interacting with kids, I've discovered powerful kid magnets--specific things that captivate children and bring them running on Sunday morning. These are things kids can't live without. So let's magnetize your ministry!

magnet #1: Fun and Friends

Terrence wants "video game" experiences--exciting games, action, laughter, challenges, and fun. Sarah wants "text message" experiences--in-depth conversations with 30 other girls all talking at the same time, heart-moving interactions, and opportunities to discover common interests. So generally speaking, boys want fun and games, and girls want friendship and personal connections. Your job is to make sure kids get both, mixed together. Terrence will have fun--tons of fun--with interactive activities, irresistible games, and relevancy that challenges him. And Sarah will meet a friend--or five--on her very first Sunday because you've fostered a welcoming atmosphere where your kids are ambassadors and relationships rule. The reality, though, is that all kids need fun and friends--and that's what they hope to discover in your ministry.

Ministry Magnet 1: Give kids exactly what they want--games and friends. Supercharge that magnet by carefully selecting games that teach and help build relationships and activities that engage kids while challenging them. Use relationship as your filter--everything you ask kids to invest their energy in should help them grow in their relationships with others and with Jesus.

magnet #2: Miracles

Miracles...how we long to see miracles! God's power to heal our loved ones, reverse tragedies, quickly right wrongs--but far too rarely do we recognize the true miracles in life. What about everyday miracles--God's active work in our lives, his voice in the Word, his power to transform attitudes and relationships? What about grace? forgiveness? Wow! Those are grand miracles we can share with kids every time we see them. We can showcase God's power when we let kids talk about answered prayers and personal victories. Children are honest, and their honest stories of our personal, miraculous God at work are miracles other kids can grab hold of with both hands.

I hear about miracles from kids every Saturday on my radio show, The Coconut Hut Radio Show. "I prayed, and God made my mama feel better." "I was really scared, then Jesus helped me." "My mommy and daddy stopped arguing." These are all real kids' stories from real life about God, who does real, everyday miracles.

Ministry Magnet 2: Showcase God's miracles, from the grand to the everyday. Spend time during each lesson talking about your personal experiences, but don't dominate. Invite kids to talk about how God's worked in their lives. Welcome their stories and listen carefully. Then celebrate God's amazing power in our everyday lives. Let kids' miracles help other kids open doors to their own miraculous walk with Jesus.

magnet #3: Parables

Everywhere Jesus went, he took his bag of parables. Just imagine it--flowers in royal robes, a man with a log in his eye, a lost sheep found by the faithful shepherd. In fact, the entire Bible is a people book--a record book of heroes, villains, action, drama, and mystery. The Bible teaches truth, powerfully and permanently. Bring the Bible to life for your kids. Wake the boy Samuel to hear the voice in the darkness--darken your room and have kids take turns playing Samuel as you call to him. March out Goliath with thundering steps--let kids tromp around the room just like a giant would. Do these things--don't just talk about them. Help kids see God's Word and ways in action.

Tell the sidewalk parables, too--the simple, everyday stories from the chapters of a child's life walking in faith. Tell your personal stories, your unusual experiences, and the lessons they've taught you.

Ministry Magnet 3: Stories capture kids' hearts. We're fishing for souls--while they're easy to catch, while they're small. So set your bait, and make it delicious. Then reel 'em in!

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